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Digital Marketing Specialist- Thessaloniki in Θεσσαλονίκη at ICAP

Date Posted: 1/7/2019

Job Snapshot

Job Description

Digital Marketing Specialist - Thessaloniki


ICAP Group – with €68 million revenues and 1.000 employees - is the largest Business Services Group in Greece and the Balkan Region. The Group operates in 5 major cities in Greece, maintaining at the same time strong presence in Southeastern Europe via subsidiaries in Bulgaria, Romania, Serbia and Cyprus. Following its acquisition in the beginning of 2007 from the SEEF Fund of Global Finance, the largest private funds company in Southeastern Europe, ICAP Group is rapidly developing into a multidisciplinary service provider, which has five folded its size. ICAP Group offers a wide range of services and products which are grouped into the following 4 major Business Lines: Credit Risk Services, Marketing & Sales Solutions, Management Consulting and People Solutions.

ICAP Group is looking to hire a professional to assist and support its Digital Solutions team. 



  • Plan and execute marketing campaigns across various channels (SEM, display, social media)
  • Effectively create online advertising strategy, define goals, manage client expectations and optimize campaigns for continued improvement
  • Demonstrate finely-tuned search marketing skills including: bid management, keyword research/development, ad copy creation, campaign performance tracking and reporting
  • Serve as direct point of contact for performance, insights and strategy
  • Manage budgets in line with strategy and ensure that monthly spend is on target
  • Measure and report performance of all digital marketing campaigns, assess results against goals (ROI and KPIs) and offer recommendations to clients
  • Keep up to date with the latest industry trends & Betas

Job Requirements


  • Bachelor’s degree in Marketing, Business or related field
  • 1+ years of experience in Digital Marketing
  • Good knowledge of & hands-on experience with Google AdWords, Facebook Advertising, Google Display Network, Dynamic Remarketing/Retargeting, Google Analytics
  • Google AdWords and Analytics certifications
  • AdWords Editor power user
  • Excellent knowledge of the MS Office suite (Outlook, PowerPoint, Word, Excel)
  • Ability to understand clients’ business needs and to build strong client relationships
  • Knowledge of PPC optimization methods and implementation
  • Ability to assemble and analyse data
  • Strong organizational skills and ability to multi-task between different projects
  • Excellent verbal & written communication skills in Greek & English
  • Team-orientation
  • Acute attention to detail 


The Company offers: 

A competitive remuneration package, along with the opportunity to work in a fast-growing multi-national organisation.


All information received will be treated with strict confidentiality.


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